About Me
I'm Abdul Jawad VM Team Leader
Hi! My name is Abdul Jawad, a results-driven Visual Merchandising Leader with over 15 years of experience across the beauty sectors. I specialize in aligning global VM strategies with regional market execution, leading cross-functional teams, and creating innovative, customer-centric visual solutions. My work is firmly grounded in the vision and strategy of the Global and Middle East leadership, ensuring that all visual initiatives reflect brand excellence, regional relevance, and business impact. I bring deep technical knowledge, strategic vision, and hands-on field experience to every project I lead.
Birthday : 11 Feb 1987
Age : 38
Website : d3doush.github.io/AbdulJawad-Dadoush
Email : d3doush@hotmail.com
Phone : +966 56 98 10 543
City : Dammam
CorelDraw
SketchUp
Adobe Photoshop
Adobe Illustrator
Microsoft Excel
Adaptable & Quick learner
My Missions
VM Strategy Execution
Plan and execute Visual Merchandising strategies in stores/exhibitions.
Brand Consistency
Ensure brand identity and visual guidelines are respected.
Cross-Team Coordination
Coordinate with internal teams (Marketing, Sales, Store Managers, HQ)
Training & Guidance
Provide training and guidance to field teams on VM standards.
Budget Management
Manage budgets related to VM (production, maintenance, campaigns).
Campaigns & Animations
Supervise animations / campaigns / promotional activities in stores.
Quality Control & Reporting
Monitor execution quality and provide reports.
Display Innovation
Propose and develop new display tools (stands, boxes, decorations).
Trends & Technology Updates
Stay updated with latest VM trends and technologies.
Team Leadership
Manage and lead teams of coordinators, supervisors, or Field VMs.
Policies & Compliance
Strong focus on policies, compliance, and company procedures.
KPI & Performance Management
Involves leadership and performance management (KPIs) of a large team.
Systems & Processes Development
Strong role in developing internal policies, systems, and processes.
Local Culture Adaptation
Special emphasis on local culture adaptation (SAUDI ARABIA KINGDOM region).
Health & Safety Compliance
Responsibility for health & safety compliance during installations.
Store Openings & Refits
Strong focus on store openings and refits.
Large-Scale Animations / Podiums
Manages large-scale animations and podiums (malls, mega events).
Store & Counter Maintenance
Oversees maintenance of stores and counters to ensure high standards.
Sustainability Projects
Leads sustainability projects (recycling, reusing, eco-friendly disposal).
HQ–Regional–Local Alignment
Acts as a bridge between HQ, regional, local teams, retailers, and suppliers.
Education
2012
Retail
BTEC EDEXCEL.
Proud to
2025
Logistics & Supply Chain
Developed and implemented a inventory system, improving field accuracy and asset control.
2023
Visual Merchandising
Created an interactive Google Maps visualization tool displaying all POS locations across the Eastern Region, enabling visiting & auditing by senior management without field assistance.
2022
Visual Merchandising / Asset Management
Led full classification of POSM across the Kingdom within record time.
2022
Marketing
Designed a Snapchat filter for Women's Day across multiple brands.
Experience
2019 - Now
Visual Merchandiser - Coty Beauty
Leading Visual Merchandising strategies and execution across multiple retail locations. Managing brand consistency, store openings, animations, and field team coordination.
2016 - 2018
Specialist - Sephora Arabia LTD
Managed store operations, visual merchandising, and customer experience. Ensured brand excellence and visual guidelines compliance across locations.
2014 - 2016
Field trainer - L'Oréal perfumes luxe KSA
Provided training and guidance to field teams on product knowledge, visual merchandising standards, and brand positioning.